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Flightless Bird American Mouth Another incredible song from the TWILIGHT Soundtrack... Twilight Soundtrack (+1 Bonus Track, "Decode (Acoustic Version)" by Paramore) Flightless-bird-american-mouth Iron & Wine I was a quick wet boy, diving too deep for coins All of your street light eyes wide on my plastic toys Then when the cops closed the fair, I cut my long baby hair Stole me a dog-eared map and called for you everywhere Have I found you Flightless bird, jealous, weeping or lost you, a
Mark Olson & Gary Louris - Touchés par la grâce Sortie le 22 Novembre 2008 Mark Olson et Gary Louris? enfin. Tout portait à croire que nous causerions cette semaine de Cardinology, le nouvel album de Ryan Adams, qui tournait sur la platine depuis déjà quelques semaines. Le disque était très bon, sans doute le meilleur de son auteur depuis longtemps. Le calendrier était plutôt dégagé. De plus c?était le dixième album (officiel) du songwriter ? soit donc l?occasion d?un retour sur discographie tout à fait de saison. D?ailleurs la prise de no
The Run Down - Tuesday November 18, 2008 Tonight in Baltimore Rams Head Live has great show with Iron & Wine and Blitzen Trapper. Down in DC the 9:30 Club has the Eagles Of Death Metal and The Duke Spirit while the Black Cat has a great show of Little Joy and The Dead Trees. Finally in Philly Margot and the Nuclear So & Sos play the First Unitarian Church with Wild Sweet Orange and Kaiser Cartel. mp3: Iron & Wine - Such Great Heights mp3: Blitzen Trapper - Furr mp3: Margot and the Nuclear So & Sos - As Tall As Cliffs mp3: Ea
Tonite: Iron And Wine T5 welcomes Iron and Wine this evening. Here?s Naked as We Came:
Twilight : injournalism : injournalism 18th November As with any film and important element to entice the film has to be a great soundtrack, and with the help of Alexandra Patsavas the bmusic/b supervisor for The O.C., Greys Anatomy and Gossip Girl it seems obvious it is a good one. b?/b The rest is here: Twilight : injournalism Posted in General | No Comments » Tags: amazon, collective-soul, enews-updates, entertainment, film, gossip-girl, greys-anatomy, iron-and-wine, kristen-stewart, linkin-park, mu
Twilight As you may have already heard, Harry Potter and the Half-Blood Prince has been moved to release in summer of 2009 instead of December 2008 due to Warner Bros still dealing with the repercussions of the Writer?s strike which began this time last year. But don?t fret you wizard lovers; it?s not all doom and gloom from here, I am here to discuss something positive that has resulted from all of this - the film that has taken its slot TWILIGHT. Twilight is an action-packed, modern-day love story
Aaarrrgggghhhh, or is it *sigh* feel the familiar claws of depression raking my back once again. Trying to fight it off, but you know, the holidays can be such evil henchmen to Mr. D. One day, I want to be Mr. Socialbutterfly and visit people and make merry, the next I realize that no one has called me or contacted me in an honest and friendly way, you know when people want you and not something , and I can?t blame them because deep down inside I know I have nothing really to offer. (Fuck, did I catch something
Another 5 AM I don?t want to sleep. OK?that?s not entirely true. At 5 AM, I wish I could sleep, but my mind?s too active and, seemingly, uncontrollable: I think about shows, past/current relationships (intimate and platonic), work, mistakes, random scenarios (real and imagined), etc, etc, ad infinitum? Maybe ?life?s too complicated? or some other unoriginal thought. I want the reality of an Iron & Wine song: One more drink tonight as your gray stallion rests Where he lays in the reins For all of
?Mannen med skägget? Tog ett glas vin med min saknade före detta kollega Lotta för ett tag sedan. Hon berättade att hon just sett mitt låttips och att hon själv hade njutit av denna musikvideo konstant i tre hela dagar. Men, tyvärr kunde ingen av oss ta äran för att ha hittat detta underskönt vackra lilla stycke, detta då vi bägge upptäckte videon på samma ställe, nämligen hos en av våra absoluta favoritbloggerskor? ? som i vanlig ordning glänser med sin överlägsna musiksmak. Mer musik på Doktor Spinn. Andra b
No Ordinary Mixtape #1 Here are eight tunes to start your week off to! Click here to listen! * Challengers - The New Pornographers * You?re a Wolf - Sea Wolf * Boy with a Coin - Iron & Wine * What We Had - Handsome Furs * Can?t Go Back Now - The Weepies * Hold On, Hold On - Neko Case * Unless It?s Kicks - Okkervil River * Fools - The Dodos Posted in Mixtapes, Music
Palermo Shooting OST Shooting OST 17. Nov 2008 | von Freda Für die meisten Filme ist Musik ein sehr wichtiges Stilmittel, welches aber erst hinzugefügt wird, wenn der Rest im Kasten ist. Für Palermo Shooting, den neuen Film von Wim Wenders, war die Musik hingegen grundlegend für den Film und bereits vor dem Drehbuch vorhanden. Die Idee dahinter war, einen Film zu schaffen, bei dem die Musik im Vordergrund steht und Teil der Geschichte ist. Für diese Aufgabe konnte Wenders exquisite Künstler wie Get Well S
Review: Iron & Wine at Pearl Street many ways, Iron & Wine's live performance Saturday at Pearl Street in Northampton, Mass., mirrored the musical evolution of its albums. The show, before a packed-in audience, started as a quiet family affair, with singer and guitarist Sam Beam harmonizing with his sister Sarah on hushed, intimate acoustic songs deeply rooted in campfire folk. He strummed gentle chords on the rustic "Upward Over the Mountain," and picked out a courtly melody on "Sunset Soon Forgotten," his sister softly
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siport inc ??? inc ??? siport inc Santa Clara police Lt. Mike Sellers told reporters that investigators are searching for Jing Hua Wu, 47, in connection with the shooting at SiPort Inc. "He is considered extremely dangerous. He is armed at this time,siport inc siport i... Health 0
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Just £29.99 for Wine Btle Salt And Pepper Mills Set - Novelty Gifts £29.99 Info / Buy Product Information These stunning Wine Bottle Pepper Shaker is a fabulous alternative to the run of the mill mills so to speak.... I Want One Of Those Information There is no logic to wanting some things, you just know that I Want One Of Those. Your life will be so much better when you own an Iron Man Ironing Board or a man shaped knife block with lots of knives stuck right through it, it really will. So, if you are looking for a zany gift or a useless posses
A busy night for YPs There are a few options for Birmingham?s young professional crowd (and everybody else) on this wet but unseasonably comfortable Thursday afternoon. The Birmingham Botanical Gardens has just sent out word that this evening?s finale for their 2008 Cocktails in the Gardens series will go on as planned (complete with Rollin? in the Hay) inside the center?s auditorium while the folks at the Museum of Art and Sloss Furnaces hope that you?ll come out and join them for tonight?s Iron Pour. For those th
How does anybody get the idea that belief in deities is equal to a scientific theory? Enigma® :: There is zero evidence for the existence of any deity. A book of bronze and iron age myths compiled by a pagan emperor and mistranslated under the orders of a European king isn?t evidence. A scientific theory requires evidence, and must be repeatable. Eve
Decorate with Wine for the Holidays with Wine for the Holidays I made an observation on Canadian Thanksgiving that solidified my idea of decorating with wine! We went to my in-laws for the Holiday, and they had thee most beautiful wine rack that displayed their wine bottles, and non-alcoholic wine bottles, on their bar right off the kitchen? It was so festive and chic! There are so many interesting wine bottles available nowadays, that they could be decorating items already?So, when entertaining over the holidays, don
Our reviews mark the 5th edition of the Wine Book Club, and the last meeting for 2008--because no one is going to post a review between Christmas and New Year's Eve, are they? So it's all the more fitting that we mark the end of 2008 and the end of the Bush administration with a book dedicated to helping us understand the complicated political journey that wine takes from grape to glass.
We had some Wine Book Club veterans and some first-timers, too. So here is a roundup of some of their thoughts.
First time Wine Book Club participant Jim Eastman from the blog Music and Wine praised Colman's accessible style, noting that "it managed to keep me engaged without fail through the whole book. Eastman's main criticism of the book was he felt it was a little too short to cover such a broad-ranging topic in so few pages. Jim wanted more--"A little extra depth and perspective" was the way he put it--which I can tell you from personal experience is the kind of criticism an author can live with. When a reader wants more, that's a good thing.
Another first time WBC participant, Frank Morgan from the blog Drink What YOU Like, described the book as "academic and thorough." Frank found the Colman's coverage of the topic "fascinating," and while he did sometimes get "lost in the details a couple of times," the book changed the way he "looked at a glass of wine." My favorite line in Frank's review was saved for the end: "My major takeaway from Wine Politics is an increased sense of appreciation for the small wine guy and the crap they go through just to produce and sell wine to me!"
Christianne from the blog Christianne Uncorked (also a first time WBC participant) found the book was "PACKED with information about wine, history, and politics," but she sometimes found that the organization left her feeling a bit "distracted." She particularly would have liked more of Colman's informal writing and less of the formal academic style.
Taste B from Smells Like Grape added her two cents on the book, saying that it was a "breath of fresh air" given the other books she's reading for an academic course at the moment. What she most enjoyed about the book was that is wasn't just a rehash of things she already knew about wine. Instead, Colman "weaves together many observable and oft discussed conditions in the wine industry with little-known catalysts to form some pretty stark revelations."
Wine Book Club veteran Kori from the Wine Peeps made it clear that this was not the book for you if you were looking for "basic wine information or for a recommendation on what bottle of wine to drink tonight." However, "a lot of information is packed into this relatively short 148-page read," and Kori found the message thought provoking. "If you really want to know why you can?t buy a bottle of wine you fell in love with on a recent trip to California and have it shipped to your home," Kori recommends you pick up this book and learn why.
Richard the Passionate Foodie, another WBC veteran, recommends this well-written book to "those who are more passionate about wine, who enjoy learning about more than grape varieties and wine regions." While it may not appeal to the novice, Richard feels that wine lovers will appreciateColman's "measured and neutral stance" on his more controversial topics, where he presents arguments for both sides of troubling questions.
Thanks to Tyler Colman, our own Dr. Vino, for writing this excellent book which really did convince me that any drinkable wine produced in this country is a miracle, given the laws that stand in the way of winemakers and consumers. And thanks to all the participants this month.
The next edition of the book club will be announced in early December, and reviews will be due in late January--so stay tuned for another year of the Wine Book Club.
In related news, I just found out from the book’s publisher, the University of California Press, that the rights to a Korean language translation of the book have been sold! I plugged the whole title in to Google Translate in order to warm up to the Korean wording. The adjacent image is what I discovered: hmm, “mobsters” really stands out! I’m glad they don’t have those in Korea! On to the roundup!
Welcome to the 5th Edition of the Wine Book Club, the online book club for wine lovers who also like to read. I'm the host for this month's event, and for my theme I was inspired by the season. What better way to celebrate September and October than to read a book written by a genuine PhD (September is back to school month) about wine and politics (we are in the midst of an election)? This idea was even more appealing given that the author may be better known to those of you who read wine blogs as Dr. Vino, the award-winning wine blogger.
Colman's book compares the way that politics has shaped wine culture in France and America. One of the most striking things about the story he tells here is that, along with politics, there are two other "P"s that have played an equally active a role in determining what you drink: phylloxera, the louse that destroyed grape vines all over the world in the 1870s; and Robert Parker, the critic who began telling us what we should drink in the 1970s. Phylloxera, it turns out, led to such a collapse in the worldwide wine business that it opened the door to greater governmental control and intervention as people sought to limit fraud, graft, corruption, and lost income. And Parker helped people to wade through seas of indifferent wine with misleading labels at a time when Americans were still drinking like it was Prohibition and they'd rather mainline the hard stuff than drink a glass of wine with dinner. The ripples he sent out from his one-man business in Monkton, Maryland in the 1970s now threaten to engulf us in wave after wave of homogeneous wine made to please Parker's influential palate.
I consider myself reasonably knowledgeable about wine history, but I was surprised again and again by the nuggets of historical lore and sharp analysis that Colman includes here. Lately, I've been wondering why we don't buy wine in bulk here in the US like they do virtually everywhere else in the world. Turns out it's due to a combination of Prohibiton (and the resulting patchwork of legislation) and something called the Office of Price Administration that was established in World War II. Until then, wine was shipped in tanker trucks and on the rails to 1500 bottling facilities studded all over the country. And thus the enormous carbon footprint of wine began!
Colman's message is sobering, even though his book is a delight to read with its clear prose and fluid style. The bottom line is this: when money, egos, and bureaucracy collide--as they do in the wine business--it becomes almost impossible to do what is best for consumers, the environment, and the winemakers themselves. With everybody taking a cut in wine sales, from the bottle makers to the distributors to the retailers to the government, it really is astonishing that anyone bothers to make wine at all. And in case you're thinking the situation is better in France, let me assure you it isn't--it's just different.
If you enjoy Colman's blog, you are in for a treat since this book is written in the same direct, engaging style as his blog posts. The book has great graphic features (like a comparison of how politics shapes French and American wine blog labels) and informative sidebars that offer the reader opportunities to pause and consider the issues from a fresh perspective.
I highly recommend this book, especially if you find yourself wondering why you don't know what grape is in a French bottle of wine, or why it is that an American wine is labeled "Cabernet Sauvignon" when 25% of the grapes in it are Syrah. The answer to both questions is simple. Wine Politics. After reading this book, you'll never think about the relationship between the two in the same way again.
Tyler Colman's Wine Politics: How Governments, Environmentalists, Mobsters, and Critics Influence the Wines We Drink was published by the University of California Press, who sent a copy of the book to me for review. It retails for $27.50, but you can buy it on Amazon.com for $18.15.
If you are participating in this month's online club, please leave comments and/or links to your own posts below. You can also leave links at the Wine Book Club site, or on our mirror site on Shelfari.
Today marks the start of the American Wine Blogger Conference. Joel Vincent, the unstoppable force behind the 2000+ member Open Wine Consortium, has taken it upon himself to create a 3 day Wine Blogger Conference to gather retailers, wineries, tradesman and wine bloggers alike to discuss the current issues surrounding the world of wine blogging. After having survived our own event, it’s strange how we look back at the first day of the European Wine Bloggers Conference and feel the same excitement, trepidation, joy and anxiety as we assume Joel is feeling now. There are no guarantees that an event will go smoothly, but the beauty of the AWBC is that it will be bringing together people who have already formed a relationship online, and who will now finally be able to put a face to the name. Honestly, the experience is amazing, and we can only wish Joel and all of the organizers the absolute best in making this conference everything they hope it to be.
GOOD LUCK and enjoy the ride! There really is something powerful about meeting with your virtual friends in an environment full of good food and wine. Our hats off to all the bloggers in attendance, and we can’t wait to hear all about it!
Iberian Map
Onto other news, Catavino is excited to be officially distributing the Delong Iberian Wine Map out of our small home in Terrassa, Spain. This was done to help reduce shipping costs from the USA, and for now, we’re only shipping to EU countries, though feel free to contact us if you live outside of the EU, and we’ll see what we can do! Having spent the better part of Monday going from wine retailer to wine retailer, the responses have been incredible. From “wow, this is really impressive” to “I had no idea there was a Vino de Pago there!”, it is a great reference to hang on your wall as you follow our adventures through our articles. If you live in the EU, order the Iberian Wine Map now! Supply’s are limited, or at least until we order more!
Wine of the Week
Some of you know Ryan was in La Rioja last week. He had a great time and posted a series of fun 12 second videos as they crawled for Tapas on Calle Laurel. He also had the pleasure of staying with Robert McIntosh and his lovely family, drinking a lot of fun wines! One particular wine literally shocked him, reinforcing one of the many reasons why he loves Spain. The 1998 White Wine (yes 1998) Gravonia from Bodegas Todonia, which they enjoyed at lunch time in the beautiful town of Briones, ran them a whopping 12.70 euros!!!!! No really, it did! That’s a 10yr old white from one of the most important wineries in Spain, and to top it all, it tasted like a 50euro Burgundy. Rich and full bodied with a huge amount of acidity, this wine was a wine Ryan could drink to no end. An hour later, after the wine warmed a touch, it was even better, with creamy touches and lemon balm notes. They ate it with suckling pig, and while the waitress opted to point out that it was white and not red, so that the foreigners wouldn’t be surprised, Ryan was pleased to see the acidity and richness of the wine paired wonderfully with the rich pig.
It’s a 100% Viura from their own vineyards, aged in barrels for 4 years, racked twice per year and fined with fresh egg whites. Labeled as a Crianza, it is only a Crianza in terms of what Todonia defines Crianza. If you want a value and great wine when ordering in Spain, you really can’t do wrong with Todonia wines. That said, this one is a treat, so definately seek it out!
Cheers and Have a Great Weekend!
Ryan and Gabriella Opaz
PS from Ryan: On a final note, I did return to Monvinic. If you read my last report, you can tell that weren’t impressed. Granted if you like a place that is highly designed, and chic, it?s right for you. That said, I went back to visit after receiving a comment on Catavino from one of the sommeliers apologizing for the service we received. I only stopped into talk and did not stay for a drink, but was privy to more information about the project.
Monvinic is funded by a wine lover with money. The aim is to build a monument, and center, to wine that allows one to simply enjoy a glass or become a member. Members can enter the wine library, which is indexed and searchable, containing a wide range of wine literature and leading wine rags. I love the idea, and I understand the yearly fee, though I would like to see this part opened up to the public in some way. If you really want to spread the word about wine then these tools would naturally do a lot of good in the hands of an amateur wine lover who is not willing/able to pay the annual fee, or even someone traveling through who just wants to quickly reference something. Maybe they can create a 5 day pass at some point or a limited membership? I know that it would appeal to me, since I read Parker about once a year, and don’t particularly need a monthly subscription!
To be honest, it?s a very nice place, and Isabelle the French sommelier who showed me around is a passionate woman with an open mind. I will go back, but it will take time for it to grow on me. Having been open since July, they are still working out the kinks. They are unique in that they have an amazing collection of wine, and a policy of buying wine at auction that has spent little time on the road. Hence, they don?t buy French wines in New York or South African wines in London. They figure that would be too much travel for such treasures. Then again, they do buy wine in New York and it does travel to Spain, so take it for what it?s worth.
One last point which is very important for all wineries, restaurants and retailers to take notice of: a sommelier from Monvinic actually took the time to comment on our site. Not only that, but they took the time to leave an apology, publicly, that not only led to me to revisit their business, but also gave me a deep understanding of what the internet can do for them. My article was somewhat harsh, but they played ball, as it were, and joined in. I want to compliment them for this and to thank them, otherwise, I might not have taken the time to give them a second chance.
I have a lot more to say about Monvinic, and we?ll see how often we return. Maybe in te future, I’ll take some wine geeks there for a dinner, as I have a feeling this is exactly what this restaurant was made for.
Prior to my arrival on the Peninsula, my experience with wild mushrooms were both infrequent and rather tame. Having lived in Illinois, New Mexico, Colorado and Minnesota, my knowledge of mushrooms solely consisted of cute little button white mushrooms bought in the grocery store that had a slightly sweet flavor eaten raw, and when cooked, seemed to absorb any of the stronger flavors surrounding it. However, truth be told, both Illinois and Minnesota are renowned for their wild mushrooms. Every November, festivals are celebrated across the Midwest, with avid mushroom lovers coming in droves to hunt Sheepheads, Stumpers (or Honey Mushrooms), Goldentops, and Morel mushrooms, among many others. And although I have very fond memories of picking forest berries, my family was never keen on scavenging for fungi. Granted, my four year stint in Japanese restaurants exposed me to a wider range of exotic mushrooms including: Shitake, Maitake, Bunashimeji, Nametaki, Hiratake, and a long stringy snow white mushroom with a wee little head, Enoki, but nothing as compared to the variety you can scrounge up here in Catalunya, Spain.
Come fall, as humidity sits upon our valley like a thick wet blanket, fruit stands come alive with various plastic containers filled with exotic mushrooms. Many of these mushrooms are so incredible ugly that your wondering if your local vender isn’t trying to pull over your eyes, selling you something more fitting for your compost heap than your evening meal. Tófona Negra, or the Black Trumpet, is one of the most frightening looking buggers you’ve ever laid your eyes on. Black as charcoal, with polygonal warts, grooved longitudinally, the Black Trumpet’s inside, or gleba (word of the day), is born snow white in color, and through its maturation turns a dark reddish hue and eventually, jet black. However, this is rich and aromatic mushroom needs only a small piece to infuse any dish with its flavor.
Another common mushroom used in Catalan cuisines at this time of the year is the Rovelló. This funky dusty reddish-orange mushroom can be identified by its small forest green stains in concentric rings that alternate from light to dark in hue. The cap is also rather unusual, as its wide and concave, as if it never fully finished its development. These are meaty and delicious mushrooms that pair well, according to my Catalan fruit vender, with the Llenega mushrooms, a fat white stemmed mushroom with a small stocky black cap. ?Having put both of them into a cherry tomato, spinach and red pepper risotto sprinkled with cured manchego cheese, I’d have to agree with him. It was absolutely mouth watering, but I warn you, the Llenega mushrooms were covered 4 cm thick in white mold the following day. Why? I have zero idea, but my neighbors felt I overreacted when I threw them away saying, “Gabriella, just wash it off with a little water and put them in the refrigerator to stay fresh.” With the exception of placing mushrooms in the refrigerator, Ryan agreed with their consensus, but after seeing such a dramatic change in one evening, I feared for my for my poor stomach, which is anything but ironclad.
Speaking of potentially live altering mushrooms, let’s chat about mushrooms you should not eat no matter how funky and exotic they may appear to you. Although I’ve never noticed these toxic balls of fungi in the wild, I did receive a nice little lecture a few weeks ago at the “Bolets de Catalunya” festival. By chance, while walking down the Rambla Catalunya to the Boqueria Market, I passed twelve 6ft long tables in an enormous rectangle filled with mushrooms. Each mushroom sat infront of a small white sign sharing its various names in Latin, Catalan, etc; history; taxonomy; and I kid you not, level of toxicity. One skull and bones sign is enough for me to stay away for any mushroom, but 3 back to back has be running for the hills.
That said, you know the classic mushroom we all drew as a kid with its big cherry red cap with small white spores on it? Yeah, don’t eat that one, because depending on the quantities, you’ll either be hallucinating for a long while, or you’ll be on your way to the hospital. Called the Amanita muscaria, or “fly agaric”, this is not one you want to bring home and cook up for your sweetie. Nor would I attempt to eat the Ou del Diable, or Devil’s egg. From a 10-20 cm long thick white stem shoots out a medium sized teardrop head of white or gray color. Trust me, you can’t miss this mushroom, as its phallic structure and rather unappealing color doesn’t make you want to uproot it for a spontaneous picnic in the forest.
So what should you take away from this? If you can plan a visit to Spain during the mushroom, I highly suggest it. There are festivals all over Catalunya from the end of September to the beginning of November, where restaurants will even dedicate an entire meal, dessert and all, to wild mushrooms. Additionally, wines from Catalunya are a wonderful pairing with mushrooms. Whether you choose a crisp, lively Cava to a rich buttery Chardonnay, you won’t be disappointed.
If you’re interested in learning more mushrooms, while picking up a few Catalan words, head over our local mushroom site. I’ll go over some of the terms listed in the header, so that you may peruse pictures at your leisure to know what is, and is not, toxic to eat in Catalunya.
Tots els Bolets = All Mushrooms Bolets + Apreciats = Bolets Toxícs = Toxic Mushrooms Fires de Bolets = Mushroom Festivals Rutes Boletaires = Mushroom Routes Receptes = Recipes (I’ll check these out in the near future and report back!) Guias = Mushroom Guides El Bolet = The Mushroom (Great page providing you the vocabulary to describe a mushroom…in Catalan
PS: Ryan here. I had a chance to play with some mushrooms recently when Gabriella and I decided to make a mushroom tart of sorts. Here’s the general recipe off the top of my head:
Take a half an onion and saute it in some olive oil, the more the better! When it starts to get soft, toss in enough mushrooms (assorted wild ones) to make your tart. As they are cooking, roll out a few of squares of filo dough and make two round circles that fit in a pie tin, or cazuela. Pre-bake the bottom filo crust for a few minutes in a pre-heated oven at 200C or until brown. Remove the pan and allow it to cool. As the mushrooms are starting to wilt in the pan, toss in a 1/4 cup of Tawny Port, some black pepper and salt to taste. When the moisture is almost gone, empty the mushroom mix onto the bottom crust and cover it with the second piece of filo. In the oven, after sprinkling grated Parmesan cheese over the top of the tart, cook until nice and brown. That’s it! The results:
In keeping with my earlier post, The Joy of Selling, once I returned home there was a little surprise waiting for me. The dreaded semi-annual management meeting, a two day affair, with speakers, workshops, wining and dining ( that?s what we do) and some looking back or forward in this channel of the wine business we have found ourselves nestled within.
I read on the occasional blog about how misdirected the wholesale/distribution channel is. And there are many things that need addressing. But we are not evil people; in fact most of the folks I work around and with are good family people. Sure we might not all share the same political persuasion and we may look differently at the horizon of the wine future. But we are all in the boat together and we are rowing like hell to make a difference for our industry and our families. We are not the problem; perhaps those who look, from the outside in, do not know of our camaraderie or our devotion to this business. I am always humbled and impressed when I spend a day or two, sequestered with my peers. No, we definitely are not the problem. So let the whiners and the naysayers say whatever they like, we aren?t going away. In fact, we?re stronger than any dirt the toxic blogger or two can throw in our direction.
If it sounds like I'm drawing a line in the sand with the direct marketers, I?m not. Let them try to dismantle the last 75 years of this industry. And if they can build a better framework, so be it. But as a past president of India, Radhakrishnan, once said, it is easier to destroy than to create. Much easier to talk about how corrupt and outdated the wine industry is rather than pitch in an actually do the heavy lifting of raising the tide for all boats.
There are reports and studies that postulate how important this industry is. I don?t need to read every one of them. All I need to do is look in the eyes of my colleagues to know this is a vital and necessary business for now.
Over those two days last week, we took a break from meeting and piled into two buses, 79 of us. Our group represents the state management for a large wholesaler here in Texas. With about 2,700 employees, our mission is to provide leadership and direction, along with making money and building brands. And while there are plenty of essential employees up and down the org-chart, we are tasked with steering the ship. It?s a big ship, one in which on any given day, over 150,000 cases of product are being delivered. That?s about 1,200 40-foot containers. Amazon can?t handle that, nor can USPS, FedEx, UPS, DHL or any number of delivery companies. Physically improbable.
Our buses took us to the Milestone/Viking center, where we were broken into 9 groups (8-9 people per group) for an ?Iron Chef? burger cook-off. We had a set time to assemble a burger. There were three essential segments of this contest; 1) the idea of the burger, what it was conceptually, 2) Selling it to the judge (the pitch), and 3) what it tasted like. Our group, made up of folks from their late 20?s to their late 60?s, got together and we moved pretty fast through the concept of the burger. Assembling it, along with eighth other groups, took a good deal of teamwork and co-ordination, along with making sure we didn?t ?overwork? the idea of the burger. It all flowed pretty well. Meanwhile the other teams were brainstorming and trying to come up with their idea of the perfect burger.
Hey, it could have been anything, but the burger was the fulcrum upon which the teams directed their attention. The idea was to transfer some of that energy, in the days to come, with other projects and working outside of our normal groups.
Through the process I snapped shots of the other teams, people I have known, some for as long as 25 or more years. People I admire, but because we are all so darn busy and directed in our tasks, we seldom get the opportunity to hang out and do these kinds of exercises. Remember there are 2,700 people whom we usually are directing out attentions to.
I know this sounds real Pollyanna and I am sorry, I cant help it, but I was really stoked about getting to be involved in an exercise in which when it was all said and done we sat down and ate what we dreamt up along with a glass of wine or a nice pale ale.
Folks seemed to really light up over this event, lots of laughing and great, great memories.
The next day, we went back to the conference room and continued with our workshops and discussions, back to business. But as if to put icing on the cake, we took a short break to recognize one of our peers who was turning 70 that day.
As the cake rolled up and we all sang ?Happy Birthday? to him, I saw a colleague who was not only surprised but also very pleased that we not only celebrated his birthday, but a birthday, that in many industries the person would already have been retired and celebrating it quietly. Not so in the wine and spirits business. No, we?re a spirited bunch and we need all hands on deck, from 24 to 70 and counting. That bodes well for some of us other silverbacks in the pack, who just want to swing from the trees and make a little difference in the world we have found ourselves in.
So, folks looking on the outside in want to call what we do, and who we are, wicked? I call it the home team, and am very proud to be on it.
Fetzer Vineyards, one of the largest US wineries, will lightweight its entire line of wines to reduce its environmental footprint, continuing the winery's more than 20-year history of environmental responsibility and a decade-long commitment to help alleviate global climate change.
Carbon Footprint of Bottles Reduced by 14%
On an average annual basis, the new bottles reduce glass usage by 16% (more than 2,100 tons) and supply chain greenhouse gas emissions (or carbon footprint) associated with glass bottles by 14% (3,000 tons of CO2e). This is equivalent to planting 70,000 trees and growing them for ten years ? or nearly tripling all the trees planted in New York's Central Park.