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Andrea Fassone decided to start an Italian wine import business in the last quarter of 2008. Timing is everything. But unlike General Motors, he didn?t take 3 years and numerous trips to Italy to get rolling. He knew what he was looking for before he even got to America. The timing aspect has been a bit of a surprise, but in this short, end-of-year interview, I think you can feel Andrea?s sense of entrepreneurship and willingness to go boldly through the fog. Anyway, here he is in less than three months, up-and-running with his new baby, Enotria Imports. I caught up with him by phone as he was delivering wine through the holiday season. He sounded like he could use a little help, sales are brisk.
Read this interview; support this start-up (for now, selling in NY-Metro market) and remember : You heard it here, first.
Andrea came to NYC Aug'01-photo taken Oct '01 in front of the WTC site
Q. When and how did you get into the wine business? A. I started in August 2001 here in the USA; before it was just a passion I inherited from my father. Then I had the opportunity to move here and work in the wine selling business thank to Sam Levitas and Eugenio Spinozzi, back then, partner-owners of Tricana imports.
Andrea with Eugenio Spinozzi and Fosco Amoroso
Q. When did you decide to start your own company? A. I started to think about it in June and I decided in September. I wanted to be partner in Tricana but it wasn't possible, so I started to talk to a friend in Italy who called me several times with the will to start a new business with me.
Q. How did you manage to start your own company and get the wines in so soon? A. The person I was in touch with has been in the business since ever and already had his contacts. We added some of mine and we started to get serious. I don't have to tell you if you want to achieve something you have to go and grab it.... Of course my partner?s experience (and my little experience) played a big role.
Q. Any particular surprises about starting a business in these economic times? A. Not surprises, but often the same: Are you sure you want to start a business in this bad economy? Anyway, people are still drinking wine, maybe less expensive, but still buying wine. So I focused on good wines at good prices to put together my portfolio.
Q. Do you have any wine regions or wines that you are particularly fond of or are focusing on? A. Being from Piemonte and growing up with wines from that area I'm more for lean dry wines than big fruity wines. If you look at my portfolio you will see 3 Nebbiolo producers, from Roero, from Valtellina and Barolo area. (would you say I'm fond of Nebbiolo...?) .But the idea is to have wines from all over Italy able to represent the grape and the land where they are from.
Q. In your recent travels in Italy and America, what are some areas that really seem to have a lot of energy and excitement for you? A. In Italy I really fell in love with wineries/vineyards in some extreme places. After a trip in Valle d'Aosta, Liguria, Valtellina and Alto Adige, I understood how wine has been part of the local culture, a need, a tradition, or it would not make sense to plant grapevines in such difficult-to-work areas. That is one reality I would like to show to the American people (I know I'm not the first...). On the other hand I see here in the States a growing attention to those realities. Italy is not only Chianti and Pinot Grigio and people are starting to appreciate the "culture" I mentioned above. This is a phenomenon that in NYC has been going on for years and spread through the country.
Energy in the USA? I like what I see in Austin and in Atlanta toward Italian wines.
Q. How do you feel about the oncoming New Year (2009)? A. I think is going to be the survival of the fittest. Hard workers and passionate people will be fine and everybody else...we'll see.
Andrea Fassone Enotria Imports 598 Hancock St. Brooklyn (that would be in Bed-Stuy), NY 11215 917-226-5146 andrefass@aol.com
Last post for 2008 - Next post Sunday Jan 4, 2009 - Happy New Year! Felice Anno Nuovo!
Wine Blogging Wednesday rolls around again with a theme from Russ, the Wine Hiker, of “Which wine, which wilderness.” Sounds pretty straightforward… which wine would you bring on a hike near where you live. The only problem is, I don’t hike.
It’s not that I don’t like hiking, I do, but rarely get on the trail these days here in Minnesota. I like walking and it is my exercise of choice but it’s usually done in my suburban neighborhood or around one of the many lakes in the Twin Cities. Rarely have I ventured up north to where the real action is here in the land of 10,000 lakes.
But this theme not only got me to think about where I might hike but also which wine I might take on the journey. Since I’m one to pack lightly, I chose a wine I could enjoy without a corkscrew. That left every wine made here in Minnesota behind but there were several choices left on the shelf. I also assumed I would bring simple water glasses or metal cups and not the usual Riedel stems on my hike so the choice should be something hearty. This got me thinking of the wines of Italy which are often consumed in humble glassware. Alas, I was not able to find a wine in screwcap or other non-corkscrew closure from Italy but my friends in California did not disappoint.
Since part of the task was to match this wine with a hike, I consulted Google to select one of the top 10 hikes in the country right in my backyard, the Superior Hiking Trail. This trail covers over 200 miles from Two Harbors, MN — near Duluth — to the Canadian border. The north shore of Lake Superior is some of the most beautiful country you are likely to see and this time of year it’s awesome due to our long Indian summer and fall colors. At some point, I will make this hike and might just bring along the wine I picked up for the journey, Hey Mambo.
This is one of those “marketing wines” from Don Sebastiani and Sons which I’ve been meaning to try anyway. Great label, interesting premise and the Zork closure all for $12.99. I was also intrigued by the blend of Barbera, Zinfandel, Syrah, Petite Sirah, Carignane and Alicante Bouschet which I thought would be a good choice for my water glass/cup scenario. So I was looking forward to what might be in the glass tonight.
Tasting Notes:
The Other Guys, “Hey Mambo”, Sultry Red 2006 ($13) - Dark purple in color with aromas of blackberry, cranberry, fennel and sage. Bright and juicy in the mouth with blackberry, red cherry, bell pepper and vanilla finishing with moderate tannins. An interesting and satisfying blend in an nice package.
Thanks to Russ for a great theme this time… It will be good to see him again at the upcoming Wine Blogger Conference later this month. Look for the next theme to be announced soon.
I hate sweet reds. Let me say that again so there's no mistaking it...I hate sweet reds.
However, this year, at the Desmond, I found something special - a sweet red I could drink. I thought it was actually drinkable. I thought it was really quite great.
The wine was Thousand Islands Winery Saint Lawrence Red. Saint Lawrence Red is a blend of carefully selected French Hybrid grapes. Great for burgers or chili, great for turkey for those who don't like dry reds, this was an excellent wine. Dark fruit. Solid alcohol. Very, very nice.
The Thousand Islands Winery is located in Jefferson County, New York. It is the most northern winery in New York State. The winery is located on a farm that was built in 1836. The farm was later owned and operated by Captain Massey and his wife Ida in the 1930's. Captain Massey was a famous Riverboat Captain. He owned a huge Great Lake Vessel that he eventually sold to the Department of Defence for the war effort during World War II.
Steve and Erika Conaway purchased the Farm in December 2002. Upon Steve's retirement from the military, they decided to create a winery in Alexandria Bay, NY.
Congrats to winery owner Steve Conaway and all the folks at Thousand Islands Winery.
Class occurs 10/19/2008, 11:30-01:00 pm Panel discussion
Riesling is currently the fastest growing white varietal in the US, increasingly sought out for its food friendliness and its aromatic, vibrant character, however, its variety of sweetness can make it a challenging purchase for the consumer. Join Riesling producers for a discussion of this versatile grape and the new ?Riesling Taste Scale,? read more.
Rediscovering Riesling Walk Around Tasting Sunday, October 19 ~ 1:00 - 4:00 pm Elegant, aromatic and food-friendly, Riesling?s making a comeback! The perfect pairing for Asian, Indian, and of course, German and Austrian cuisine, ?The Other White Wine? abundantly deserves its growing popularity. Taste dozens of domestic and international dry, semi-sweet, sweet and sparkling Rieslings paired with artisan foods ranging from sausage to sushi. You?re sure to find the perfect match! read more Pub.: 2008-10-08 09:18:37; Udt.:
I have been traveling in the past week with a dining partner who can not drink much. Rather than ordering a whole bottle, which would inevitably require leaving some behind so I could drive back to the hotel safely, I have been choosing several different wines by the glass over the course of the meals.
Vermentino was the outstandiong variety at the recent AAVWS. Six of the seven Vermentinos were awarded medals. See more about vermentino Vermentino was one of four white varieties which will shape the Australian wine industry over the next decade see my take on these varieties here.
Amy Lillard, whose blog has long been a favorite of those desiring to live the life of a winemaker, vicariously and without all the bother and heartbreak and investments, is coming to New York next week. I'm very eager to meet her and -- I hope -- to taste her wine at last. She and husband Matt are Americans who have devoted themselves to La Gramière for at least four years now, and her blog,...
After daylight savings ends, my thoughts turn increasingly to red wine. Once I set the clocks back, it gets dark faster than I expect. I start cooking dinner. The heat comes on. I wonder "is there a red wine in the house?"
And then there are the winter foods that start sounding just perfect right about now: beef stew, chicken chile, and soups made with late fall vegetables.
If this sounds like you right now, I've got a red that will knock your socks off and have you praising the wine gods. It's from Chile, which (like Argentina) produces some excellent value wines. This one is no exception, and it's made by Veramonte, the winery that also makes exceptionally good value Sauvignon Blancs.
The 2005 Veramonte Primus represents the best of what Chile has to offer to people seeking great value and great taste. This excellent QPR red wine drinks like a wine that's two or three times the cost. It's big, bold,a n balanced. Made from a mixture of 51% Merlot, 32% Cabernet Sauvignon, and 17% Carmenere, the first thing that will strike you if you get your own bottle is the beautiful, dark plum color. Then you will be bowled over by heady aromas of plum, blackberry, spice, and plum blossom. I loved the way that the promise of the aromas was delivered in the flavors, which echoed the smells beautifully--although the plummy notes did take center stage. The wine had rich, satiny texture that seemed more opulent than a wine with an under $20 pricetag deserved--but I'm certainly not complaining. Well-integrated tannins and a taste that reminded me of the spicy smell of my mom's cedar chest rounded out this nicely made, well-balanced wine. It's drinking very well now, but if you find some for a good price I think you might want to buy a couple of bottles and put them away for drinking between now and the end of 2009.
I received my bottle as a sample, but you should be able to find bottles of this wine all over the US for between $14 and $26. And they bottled some in 375 ml bottles, as well, which are retailing for $7-$14.
Enjoy the change in seasons. Get some red wine, snuggle with the one you love, and catch up on your movies and TV now that the election is over. Long winter nights can be a good thing, after all.
It would be hard to guess that this came from the same vineyard as the recent Faiveley Santenots. The Faiveley was more butch, and perhaps longer - an ‘hommage’ to the style of Lafon - but the width and complexity of fruit here seems more ‘Volnay’ though the oak needs to fade a little more. [...]
A big thanks to Jessica Yadegaran over at the Contra Costa Times for interviewing me for her very cool piece on cheap New Year's bubblies. Check it out at InsideBayArea.com, and in the event this catches you before you're off to buy your NYE bubbles, hopefully you'll find a few suggestions to your liking for fewer than 20 bucks. Highlights include domestic bubbly from New Mexico, Cremant from France (looks and tastes a lot like Champagne but costs less than half as much) and my all-time favorite bubbly, sweet red Brachetto d'Acqui from Piemonte. Most of all, HAPPY NEW YEAR! Here's to making '09 a banner year, no matter the economic clime. As my mother likes to say, "this, too, will pass..." In the mean time, we've got wine. ;)
Wine Magazine have announced their 2007 WINE Classification (South Africa) - the fourth since first published in 2004.
It basically identifies South African wines and cellars with the best track records in terms of consistently good reviews in WINE magazine panel tastings conducted blind (without sight of the labels) over the previous five years.
If anything it gives you an idea of what to look out for in the respective categories when you're in the shops and/or which estates may be worth visiting.
clouds came into my life, no longer to carry rain or usher storms, but to add colour to my sunset sky - rabindranath tagore indian playwright, poet and essayist.
You can read a little more about me if you visit Rosella in Italy. She interviewed me about my foodies travel experiences.
It’s time for a break. Back with updates from 20th November, and who knows - maybe the Autumn issue will also be out before the clock strikes December! a holiday time
It's been a wetter and milder than normal November, which perhaps accounts for the large number of snails in my garden. I've ceased my campaign of chemical warfare and decided coexistence and photography is the best approach. . .
The Wine Bloggers Conference (WBC) in Sonoma has come and gone. I’ve been toiling around with so many things to write about that I hardly know where to start. So I’m going to have to write a series of posts about different things.
First, there will be no “wrap-up” post. The concept of the WBC was to take our online conversations and meet face to face, as a community, to get a better understanding of the issues and each other. Then we need to talk more about the issues back online again. So I have always viewed the WBC as another element like our comments, tweets, forum posts, etc. We need to keep this conversation going and evolve the medium as a community. Its exciting when you think about it. Like I mentioned, technology has once again taken an industry status quo and turned it upside-down. The game has changed and we can influence how things pan out in the future. Already, as noted by Alice Feiring in her keynote speech at dinner on Saturday, there has never been a community of wine writers and now, if you felt the energy in the room at the conference, clearly there is. Guess what - thats new.
As a co-producer with so many new friends let me say a thanks and an apology.
First the apology:
While its necessary to get sponsors to pull something like this together on this scale and make sure we’re not just gathering in a park drinking from the water fountains, we tried very hard to make this a re-imagining of a wine conference. All bloggers welcome and the community is there to interact with each other first and foremost. We attempted to dedicate an entire morning to the Unconference - a free-flowing session with ad-hoc topics, no sponsors, no pitches, only bloggers. I personally communicated to everyone that we would have at least that much time to do something completely unscripted because thats what we as bloggers are about really - going off-script, something completely different. I took my time getting to the Unconference and when I arrived there was already a session about Wine2.0 and getting bloggers involved. So after all my talk of unscripted, unsponsored, hippy-blogger-love day, a brand ran a session anyway which changed the tenor of the Unconference. I didn’t take that lightly and I do apologize to the community for it. We hadn’t intended for there to be any corporate presence in that session and I should’ve paid a little closer attention to what was going on. I wanted to get that out because its been toiling in my head for days.
Now the thanks.
I’ve been getting alot of kudos, which I do appreciate and I do my best to say so even though I’m not the best at taking compliments, but really Allan Wright of Zephyr Adventures turned out to be the perfect partner to pull this off. I know a few of us had been kicking around the idea of a conference for a while but knowing what it takes to pull off a conference, my hesitation was basically I knew what I didn’t know and that was very daunting. Allan approached me in April and after talking over what he thought he could do for a conference like this it was pretty clear he had alot of experience and skills in areas I didn’t and THAT is what makes teams, companies, ideas, etc. work! The success we had was not only fast (April to October - 6 months) but we were able to take care of what we needed efficiently as if we worked together for a long time when in reality we were going basically “site unseen”. So MANY thanks to Allan, the perfect partner to making this come to fruition.
Next post…the anatomy of a conference - the snafus you DIDN’T see even if you thought it went smoothly!
You might have to walk past this one a few times before you pick it up. The small black and white vineyard scene on the label depicts terroir, but it does so in a quiet way. You eventually pick up the bottle. After all, it's an affordable Pinot Noir, and you're curious about its roots in Argentina. Flipping to the back label, you read the description and discover this is one of Dan Kravitz' Hand Picked Selections. That closes the sale on the first of many bottles.
At any given time, if you find an importer that you can trust, that's great. If that importer is finding real bargains, you have a personal shopper. There are so many labels and so much good wine out there, a solid importer like Dan Kravitz can help you cut through a lot of clutter.
Alfredo Roca Mendoza Pinot Noir 2007 is a versatile red with nothing to hide. Though terroir is a difficult term to define, this wine embodies it. Beneath the bright garnet color, you begin to pick up some rocky overtones in addition to the prevailing black cherry, vanilla and roasted aromas that conspire to stimulate your appetite. Then plum and red currant preserves, herbal and earthy flavor notes carry through to a warm and rustic dry finish. There's a nice complexity here and not an overwhelming sense of oak or alcohol in the way of the fruit of the vines.
Good as a starter, you can pair this Pinot Noir with a wide variety of dishes. We can vouch for roast chicken, pork tenderloin medallions in a savory gravy, and pan grilled wild salmon. This sort of versatility makes it a candidate for the holiday table.
I like light reds. Pinot noir, gamay, barbera all make food-friendly wines that can be light in style as compared to, say, cabernet sauvingnon or zinfandel, which are fuller bodied (and often higher in alcohol).
Talking about the flavor profile of wines, from light to full bodied is, in my view, a really constructive way to talk about wine. Heck, entire stores such as Best Cellars in Manhattan and wine lists at numerous restaurants arrange wines this way.
So I was surprised to hear a boutique wine distributor tell me the other day that “light” is verboten! Here’s what he said:
“Light is bad. It’s the kiss of death for a wine. I instruct my sales staff to never describe a wine is light–it’s not beer after all! Succulent and fruit forward and food-friendly, yes, but light, no.”
It’s probably just a question of semantics since he does have many light-bodied (my term!) wines in his portfolio, which I don’t think even has one Aussie shiraz or Cali cab. But I was struck by his hostility to the term and, needless to say, I don’t think it is the kiss of death; rather, it’s a strong endorsement in my view! What do you think?
Our reviews mark the 5th edition of the Wine Book Club, and the last meeting for 2008--because no one is going to post a review between Christmas and New Year's Eve, are they? So it's all the more fitting that we mark the end of 2008 and the end of the Bush administration with a book dedicated to helping us understand the complicated political journey that wine takes from grape to glass.
We had some Wine Book Club veterans and some first-timers, too. So here is a roundup of some of their thoughts.
First time Wine Book Club participant Jim Eastman from the blog Music and Wine praised Colman's accessible style, noting that "it managed to keep me engaged without fail through the whole book. Eastman's main criticism of the book was he felt it was a little too short to cover such a broad-ranging topic in so few pages. Jim wanted more--"A little extra depth and perspective" was the way he put it--which I can tell you from personal experience is the kind of criticism an author can live with. When a reader wants more, that's a good thing.
Another first time WBC participant, Frank Morgan from the blog Drink What YOU Like, described the book as "academic and thorough." Frank found the Colman's coverage of the topic "fascinating," and while he did sometimes get "lost in the details a couple of times," the book changed the way he "looked at a glass of wine." My favorite line in Frank's review was saved for the end: "My major takeaway from Wine Politics is an increased sense of appreciation for the small wine guy and the crap they go through just to produce and sell wine to me!"
Christianne from the blog Christianne Uncorked (also a first time WBC participant) found the book was "PACKED with information about wine, history, and politics," but she sometimes found that the organization left her feeling a bit "distracted." She particularly would have liked more of Colman's informal writing and less of the formal academic style.
Taste B from Smells Like Grape added her two cents on the book, saying that it was a "breath of fresh air" given the other books she's reading for an academic course at the moment. What she most enjoyed about the book was that is wasn't just a rehash of things she already knew about wine. Instead, Colman "weaves together many observable and oft discussed conditions in the wine industry with little-known catalysts to form some pretty stark revelations."
Wine Book Club veteran Kori from the Wine Peeps made it clear that this was not the book for you if you were looking for "basic wine information or for a recommendation on what bottle of wine to drink tonight." However, "a lot of information is packed into this relatively short 148-page read," and Kori found the message thought provoking. "If you really want to know why you can?t buy a bottle of wine you fell in love with on a recent trip to California and have it shipped to your home," Kori recommends you pick up this book and learn why.
Richard the Passionate Foodie, another WBC veteran, recommends this well-written book to "those who are more passionate about wine, who enjoy learning about more than grape varieties and wine regions." While it may not appeal to the novice, Richard feels that wine lovers will appreciateColman's "measured and neutral stance" on his more controversial topics, where he presents arguments for both sides of troubling questions.
Thanks to Tyler Colman, our own Dr. Vino, for writing this excellent book which really did convince me that any drinkable wine produced in this country is a miracle, given the laws that stand in the way of winemakers and consumers. And thanks to all the participants this month.
The next edition of the book club will be announced in early December, and reviews will be due in late January--so stay tuned for another year of the Wine Book Club.
Insiders know that many of British Columbia?s most tantalizing food and wine experiences are found in the Fraser, Cowichan and Okanagan valleys. So wine, dine and taste your way through these food-centric areas. Discover boutique wineries, savour Aboriginal cuisine, feast...
For our coverage of the 2008 Hospice du Rhône, we decided to put people on the spot. We came up with 5 of today’s Hot Topics, and posed the questions to winemakers, producers, importers, and attendees. No debate, no discussion, just right to the point. So, today, we wanted to know: What’s you favorite - Cork or Screwcap? What does “terroir” mean to you?
I wanted to let you all know that my Pinot Gris website (PinotGris.Biz) is up for sale. It is full of great, original wine content written by me. It also currently ranks highly with the major search engines:
#3 overall on Yahoo for Pinot Gris (search) #4 overall on MSN for Pinot Gris (search) Page Rank = 1 (Google)
I am asking $250 for the site, perhaps less to someone who just wanted the domain name. If I don't sell right away, I will continue to promote it.
Tecnorati
Andrea Fassone decided to start an Italian wine import business in the last quarter of 2008. Timing is everything. But unlike General Motors, he didn?t take 3 years and numerous trips to Italy to get rolling. He knew what he was looking for before he even got to America. The timing aspect has been a bit of a surprise, but in this short, end-of-year interview, I think you can feel Andrea?s sense of entrepreneurship and willingness to go boldly through the fog. Anyway, here he is in less than three months, up-and-running with his new baby, Enotria Imports. I caught up with him by phone as he was delivering wine through the holiday season. He sounded like he could use a little help, sales are brisk.
Q. How did you manage to start your own company and get the wines in so soon?
Q. Any particular surprises about starting a business in these economic times?
Energy in the USA? I like what I see in Austin and in Atlanta toward Italian wines.
Since part of the task was to match this wine with a hike, I consulted Google to select one of the top 10 hikes in the country right in my backyard, the 
Class occurs 10/19/2008, 11:30-01:00 pm 
I like light reds. Pinot noir, gamay, barbera all make food-friendly wines that can be light in style as compared to, say, cabernet sauvingnon or zinfandel, which are fuller bodied (and often higher in alcohol). 
